Category: Business

Best Practices For Your Pinterest Business Account with Kim Vij

Primary Source https://manlypinteresttips.com/best-practices-pinterest-business-account-kim-vij/

PinterestBusinessSM

This episode of “The Manly Pinterest Tips Show” has something for anyone who is using, or is thinking of using, a business account on Pinterest.

Our special guest, Kim Vij, is no stranger to this platform. Kim joined way back when Pinterest was still private and found it to be a useful tool in directing traffic to her blog. She is now a Pinterest consultant, blogger, author, and speaker. Kim co-hosts a weekly Twitter chat and a Facebook community called “Pin Chat.”

As a “pin-fluencer” Kim has created award winning boards on Pinterest with an incredible 1.6 million followers. She is a teacher at heart and enjoys sharing ways to make everyday moments into teachable opportunities on her popular parenting site, “The Educator’s Spin on it.” She also has an upcoming book, “100 Fun and Easy Learning Games for Kids.”

Although the goal of Kim’s boards is to promote parenting and educational resources, what she has learned about business and Pinterest along the way can be applied in many different situations. For those who are new to the concept of Pinterest for business, Kim takes us through a sort of Pinterest 101, where she discusses the basics of setting up and managing a Pinterest business account. For those who have already mastered the basics, she goes deeper, giving tips on things like effective board and pin descriptions, using tools and analytics, and how to adapt to recent changes that affect board arrangements.

Kim emphasizes that many people use Pinterest as a search engine. Knowing how to capitalize on that is a valuable skill. The expertise she offers is a great tool in pointing anyone in the right direction.

Here’s a list of questions we discussed:

  • Tell your story – how you got involved in this thing called “Pinterest.” (1:23)
  • How long has your blog been going on? (3:08)
  • For somebody who’s just dipping their toes into Pinterest, why is Pinterest so important? (3:25)
  • Who uses Pinterest? Are they buyers or seekers? (5:39)
  • Let’s say I’m getting on Pinterest for the first time. What kind of options are there for when I first create an account? (7:12)
  • Explain what the difference is between a regular Pinterest account and a business account? (8:13)
  • What do you not get with a personal account that you do with a business account? (10:40)
  • Why is account bio so important? (12:06)
  • When should I change up or refresh my account bio? (14:38)
  • What are some best practices for board descriptions? (16:19)
  • You mentioned in your article to make sure you put in a board category. Is there any best practices for that, and can I go back and switch them later? (17:36)
  • Board arrangements: Can you talk a little bit about why people got upset about those Pinterest changes and what they did? (19:49)
  • Is it worth it to do custom board covers? (21:20)
  • Now on mobile your most recent boards are coming to the top. What does that do to your group board strategy? (22:57)
  • How many boards do you think it’s good to have to first start out? (24:58)
  • What are some of the best practices for writing compelling pin descriptions? (25:45)
  • Would you suggest a backdrop image with overlay text or a solid color background with text for blog post pins? (33:14)
  • How often should I pin? (33:56)
  • Are there tools to monitor analytics? (35:09)
  • Any news about promoted pins and buyable? When are they going to go global? (38:25)
  • Are most popular pins attached to an article? Do people pin based on a photo? (41:00)
  • Do you use any automation? (42:48)
  • What’s your take on combining business with personal on Pinterest? (43:18)
  • Where can we find out more about you and your services? (45:40

Thanks For Watching And Listening!

I really appreciate you joining me for this week’s episode.  Have questions or comments?  Leave a message in the comment section below!

If you’ve enjoyed the show, please share it using the buttons at the top or bottom of the page.

Also, please leave an honest review for The Manly Pinterest Tips Podcast on iTunes!  Ratings and reviews mean a ton to podcasters and I would really appreciate it.  They matter in how iTunes ranks the show and I honestly do read every one of them.

If you’d like to learn more about a certain topic or have something you’d like me to talk about during the show, feel free to contact me.

Thanks to Kim for being such a great guest.  See you for the next episode where we’ll be adding testosterone, one pin at a time!

The post Best Practices For Your Pinterest Business Account with Kim Vij appeared first on Manly Pinterest Tips.

7 Step Process to Create an Effective System in Your Biz

Primary Source https://www.addiganley.com/blog/7-step-process-to-create-an-effective-system-in-your-biz

Do you have any systems set up for your blog?

Could your business run without you?

A system is a set of processes, tasks or activities that can run without you. It is a documented procedure that plays a major role no matter what stage of business you are in.

Do you have any systems set up for your blog? Could your business run without you? Click here to check out my 7-step process to identify where you can implement a system in your business. Oftentimes, we are blinded by our daily routine to see what we should automate or can improve.

If you are new to systems, click here to check out some of the benefits of creating systems for your blog or business.

Today, I want to share my 7-step process to identify where you can implement a system in your business.

Oftentimes, we are blinded by our daily routine to see what we should automate or can improve.

Step #1 – Identify

The first step in this process is to identify where you can put a system in place. To get started I want you to think of the processes you do in your business on a daily, weekly or even monthly basis.

Take out a sheet of paper and jot down tasks or projects that you do often.

Once you have created your list, take a minute to answer the questions below. Think of your daily tasks or projects you complete often.

  • Is the task essential to your business?
  • Does it occur often or even daily?
  • Is it repeatable?
  • Can you delegate it?

If you answered YES to any of these then you need to put a system in place.

For example, you do the exact same process every week for your YouTube videos:

  • Researching
  • Outlining the content
  • Writing a script
  • Recording the video
  • Editing the video
  • Scheduling it to go live
  • Promoting the video

Creating a system for completing these tasks for each video will make it easier for you. Even if you aren’t delegating the work you still need to create a system for yourself so you aren’t recreating the process every time.

Here are a couple of examples of tasks you can identify that may need to have a system created:

  • Bookkeeping
  • Lead generation
  • Customer service
  • Writing content
  • Scheduling social media
  • Gaining new clients
  • Sales
  • Emails
  • New projects

You might find that certain tasks aren’t repeatable, or don’t reoccur often. That’s okay you don’t have to create a system for everything.

Step #2 – Focus on One

Now that you have identified that you need a system, step 2 is to focus on one process that you will create a system for.

For example, if you made a list of 8 processes that you can systemize in your business, I want you to only focus on one.

This will help you to go through each of the steps in my system.

Step #3 – Break It Down

Now, it is time to break down the task you chose in step 2. To do this, I want you to brain dump everything you do when completing that task to see if you need to create a system for it.

You may be surprised to see how many steps make-up a certain task in your business. Sometimes we don’t realize how many tasks we actually do until you have written it all down.

For example, maybe the task you chose is creating a new course in your business. When you do this brain dump, you may break it down to look like this:

  • Survey your audience
  • Do research
  • Brainstorm course title & tagline
  • Brain dump course content
  • Write course content outline
  • Create course graphics
  • Setup course modules & lessons
  • Write launch email sequence
  • Record/write content for course
  • Launch calendar

This list does not include every task that goes into creating a new course for your business. But, you will need to get as specific as possible.

You may even realize when doing this brain dump that many systems make up this task in your business. For example, there might be one system for how you edit course content and that system has its own set of sub-tasks.

The important part is writing out every action you need to complete that makes up this process.

Do you have any systems set up for your blog? Could your business run without you? Click here to check out my 7-step process to identify where you can implement a system in your business. Oftentimes, we are blinded by our daily routine to see what we should automate or can improve.

Step #4 – Is It Broken?

As you go through and write down every item that makes up your task I want you to start thinking about how you execute it right now.

  • Do you have an issue with the way you are doing it?
  • Do you get inconsistent results?
  • Do you get confused or frustrated when you are completing the task?

These are key indicators that a system needs put in place.

For example, if you want to create a system for writing new content for your website and your tasks included:

  • Research & brainstorm
  • Outline the post
  • Write the post
  • Edit the post
  • Create graphics
  • Schedule it to go live
  • Share on social media

As you go through this list you may realize that you have issues with the way your content is formatted.  This means you’ll want to have a specific system for how you do it.

Not only does this help to save time, but it will ensure that you get the desired result every single time.

This is especially true if you have team members and need them to complete tasks in your content process. Having a system will streamline the process and reduce any issues that may arise.

Step #5 – Let’s fix it!

Now it is time to fix the way you have been doing it to help you streamline and automate this task in your business.

To do this you need to start at the beginning.

Look at your list of tasks:

  • How should the process work?
  • Is there anything that you can eliminate?
  • What can you do before or after to make it better?

For example, you may need to rearrange some of the tasks on your list so that the process runs smoother. Or, you can even eliminate tasks that aren’t necessary.

One thing I like to do is draw out the process and put each step in the correct order. This lets me visualize the system so that I can duplicate the process every single time I complete it.

Step #6 – Test Run

It is time to do a test run of your system. Doing a trial run will help you to make sure you aren’t forgetting a step, or not documenting a step properly.

You can’t do this step unless you are completing the task. For example, if you are working on creating a system for your new videos for your YouTube channel you need to wait until you are actually doing a new video.

This will ensure that you are going through each step of the process. Doing this will allow you to see if any edits or changes are necessary to your system.

  • What changes can you make?
  • Is there a better way?
  • Did it work how you expected?

Step #7 – Track It

The last step in the process is to document your system so that you can create a standard operating procedure. This sounds a lot fancier than it is.

You do not need to overcomplicate this step. Find a program that you are comfortable using and document exactly how you did the task. You can use Google Docs, Asana, Microsoft Word, or even Trello.

The important part of this step is to make your system repeatable. An example of a repeatable system I have in place for my site, Frugal Fanatic, is for creating new content. I documented the process in Asana. Now when I write new content I can use my template and go through each task.

I can even assign certain tasks to this system to members of my team. Doing this keeps it organized, consistent and repeatable.

It’s time to take action and systemize your business. Go through my 7-step process to identify where you can put a system in place to be more effective with your time.

You may find that once you have your systems in place you have cut out hours of your week because you have streamlined and automated tasks.

 

A Marketer’s Guide to User-Generated Content – 10 Ideas for Getting More

Primary Source http://curalate.tumblr.com/post/120129867330

user-generated content best practices

I think it was Mark Twain who said that there are two types of photos in this world: those that are shared by consumers, and those that are shared by brands. (Definitely, Mark Twain.)

Of course, the first is what we’ve come to call user-generated content, or UGC. It all started with the advent and subsequent adoption of digital applications like Instagram, VSCO and Afterlight – tools that empower everyday consumers to design and distribute high-quality images. Today, UGC is considered to be a powerful source of marketing ammo for brands, in large part because of what these images achieve – brand affinity, engagement and even boosts in on-site awareness metrics like time spent browsing and pageviews. The kicker: There’s a whole lot of this content. According to video editing app Magisto, iOS and Android owners take an average of 150 new photos per month, which amounts to about five photos a day. On average, women take 47% more photos than men, and female iPhone users under the age of 25 take 250 photos every month.

Ask yourself this. Which are you more likely to respond positively to: a photo created by a brand you follow or one that is shared by a person you know and revere? There are many reasons why UGC has become as desirable as it is, but in the end, it’s about the ability to capture an unscripted moment. It’s about creativity, authenticity and perspective. It’s about relaying a deeply personal experience that simply can’t be objectively recreated by a brand.

Whether you’re a global retailer or a local business, you too can harness UGC to bolster your brand message, to connect with your customers, and to celebrate some of your most influential fans. Rally the masses by incorporating some of these actionable ideas into your own UGC strategy.

1. Audit existing fan photos.

Before you approach your CMO and propose an elaborate UGC strategy, do your homework. What type of content are your customers sharing organically? One only needs to perform a simple search on Instagram to answer this question. There are a couple of ways to go about this:

Search by location. Use Instagram’s geography tags to pull in images shared in one of your physical locations. This could be a brick-and-mortar retail store, a restaurant, a hotel and so on. For employee-generated content, run a search for your company’s HQ.

Search by hashtag. Start with your brand’s name, a campaign hashtag, or perhaps a popular product that’s top of mind. What’s most likely to create conversation?

hashtagged terms on Instagram

A quick search for “Curalate” on Instagram, for instance, produces more than 1,000 photos. These images have come to live on Instagram, yes, thanks to the diligence of our all-star Community Manager, but also because of the snapshots our spirited employees and brilliant clients choose to share. For an even deeper look, I might also search for “Curaladies” (a popular hashtag among the ladies of Curalate) and “Curalattes” (because at Curalate, that’s a thing too).

Bear in mind that consumers don’t always include branded hashtags and handles when sharing content on Instagram or another social site. In fact, Curalate recently examined a selection of Instagram images about brands that we work with, and found that 80% that include a brand’s location tag don’t actually mention the brand in the caption. In other words, don’t limit yourself to an analysis of hashtags. Give yourself options.

2. Identify consumer trends.

The culture of your core audience becomes evident when you look at all of your customers’ photos in aggregate. When analyzing the types of photos that your customers are sharing, consider the following:

  • Who is most likely to share content about your brand – moms, teens, millennials, fashion bloggers, animal lovers, DIYers?
  • What are they sharing photos of? Is a particular style, product, collection or department dominating the conversation?
  • Where are your customers when they share brand-oriented photos – in your stores, at the beach, on the run, with friends?
  • When are your customers more likely to share photos? (Think: seasons, holidays, events, etc.)
  • Why are they tagging your products? Consider what motivates your customers, from product launches to marketing campaigns.
  • How? Think technically here. Are they tagging your brand organically? Are they using your geo-tag? Is Instagram where UGC is most prevalent?

user-generated content trends

If you can answer some of the questions posed here, then you can develop a data-driven UGC strategy with confidence. A great example of this comes from French fashion house Longchamp. They recently launched a campaign to fuel excitement around their iconic Le Pliage purse – a product they realized their customers were already championing organically. “A lot of people all around the world have a version of it, and a big community of people and bloggers taking photos of themselves with it already exists,” said Massimo Piredda, Digital and Social Media Manager for the brand. “It was obvious for us to join our Le Pliage fans online.”

3. Adopt a selfless hashtag strategy.

hashtag marketing strategy

User-generated content isn’t just about you. It’s about them: your customers. It’s about how they use your products and relate to your brand. So, while your customers may be inclined to tag an image with #YourBrandName, it might also serve you well to create (and promote) a personal, actionable hashtag that brings the focus back to your fans. Forever 21 uses #FSxME. Similarly, Wet Seal has used #WSonMe and is currently promoting #WetSeal4Me. And specialty retailer Urban Outfitters utilizes two distinct hashtags: #UOONYOU for apparel and beauty, and #UOAROUNDYOU for their music and apartment categories. Each of these brands sees a consistent stream of user-generated content from their social fans.

4. Promote strong CTAs in key locations.

instagram ctas

Don’t expect your hashtag to catch fire overnight. To encourage your fans to use your hashtags when sharing branded photos, place strong calls-to-action in the places where your customers are most likely to engage with your content. On Instagram, this might be your bio, location tag, or within the photo caption itself. (You can check out Wet Seal and Forever 21’s Instagram profiles above for inspiration.) Other places in which a call for content can be valuable: on your website, across your social channels, within your blog and throughout your catalogs (both digital and print). For an example of this, take a page from Z Gallerie’s playbook. During their #PagesOfStyle campaign (which runs through July 2015), the home goods retailer reported a 24% increase in UGC after adding explicit CTAs to their social channels (Instagram, Facebook, Twitter), website and on the back cover of their in-home printed catalog.

5. Add signage in your stores.

saks fifth avenue social campaign

In addition to social and digital CTAs, consider how you can engage your customers at one of the most valuable points of the customer journey: in your physical stores. If you’re in the entertainment industry, why not add messaging around your venues or atop the tickets themselves? If you’re a retailer, you might display hashtags near the register, outside of dressing rooms, or near a photo-friendly installation. Saks Fifth Avenue, for instance, placed #SaksStyle decals throughout the women’s ready-to-wear and contemporary departments in all 39 of their stores to promote their Fashion Week campaign. The decals encouraged customers to share photos of their shopping experiences – and to elevate their status to that of a style icon.

6. Host an event.

Although UGC is an effective way to create awareness around products, it requires that brands place a ton of trust in their fans. What are your customers saying about your merchandise? Is the lighting flattering, or does it just fall flat? What if your competitors’ products are in the frame too? (After all, what are the odds that a user’s #OOTD is 100% made up of your goods?)

Consumers are far less tactical than brands. One way to scale your UGC strategy and control the environment is to host an event. In this way, you can set the scene to your liking – from the hashtag your customers use to the products they engage with. Keep the conversation going by sending your guests home with goodie bags that warrant Insta-fame.

7. Tap into influencers.

Social and digital influencers are viewed as leaders among their social circles, and for good reason. They typically boast large, active followings and beautiful photo feeds. An influencer who posts an image of a product doesn’t just drive awareness; their participation with your brand can inspire an entire community. Consumers who see these images are more likely to join the conversation by submitting snapshots too.

In a recent survey, 59% of marketers reported that they plan to increase their influencer budget in the coming year. But influencer marketing isn’t one-size-fits-all. When considering how to engage influencers, be mindful of the following:

  • Audience alignment. What demographic do they cater to, and what type of content excites their fans?
  • Digital presence. Make sure that the influencers you choose to work with are dedicated to the same channels that you are. In other words, don’t court a user with a massive Twitter following for an Instagram campaign.
  • Credibility. Just because an influencer has a good eye and a large following doesn’t mean they have clout within your target community. Understand where they are coming from, and ask yourself whether their background is campaign-appropriate.

8. Design a contest.

One of the amazing things about UGC is that, frequently, the behavior is organic. That’s the beauty of UGC. It represents the brand without bias, and that’s why it feels so authentic. One way to encourage this behavior is to analyze the kinds of images that are already surfacing about your brand, and to then launch a targeted contest that aligns with, and builds on, those preferences.

champagne chair contest

Design Within Reach did just that with their Champagne Chair Contest. Knowing that their customers are creative and hands-on, the brand invited fans to build miniature chairs out of champagne bottles (just the corks; no more than two), and to then submit photos of their unique designs. In addition to fueling UGC submissions, Design Within Reach delivered one million impressions throughout their campaign as well as a 238% lift in engagement with those images.

9.  Position UGC as social currency.

It’s simple: Consumers love incentives, from coupons to buy-one-get-one deals. Teens espsecially. A 2014 survey from Forest City Enterprises and research firm Alexander Babbage found that 13- to 17-year-olds are more price- than brand-conscious compared to the 18- to 24-year-old segment. To that end, user-generated content can be a great way to incentivize your customers to participate with your brand. Small offers such as discounts, free samples or the chance to do something unique and unexpected that relates to your brand can be used to drive participation.

Marc Jacobs, for instance, has twice opened pop-up locations in which the only form of currency accepted were social engagements, including UGC. Throughout the initiative, customers were encouraged to “buy” products by tweeting or uploading photos along with a branded hashtag. In a matter of days, the label collected thousands of Instagram images from loyalists engaging with branded goods – 4,300 from February 7th – 9th, 2014 alone.

10. Feature your customers’ photos on your website.

By incorporating user-generated photos into the ecommerce experience, brands are helping shoppers to draw connections between images and products, while simultaneously celebrating some of their most engaged fans. This is an excellent way to give customers the social recognition they both desire and deserve (we like to think of it as a virtual “high five”). Moreover, an on-site gallery of user images helps to attract new UGC too.

sigma beauty

Since integrating UGC onto their website using Curalate’s Fanreel solution, Sigma Beauty has seen nearly a 4x lift in on-site engagement. Today, the brand receives some 16K photo submissions per month from customers who either share a photo on Instagram (and tag that photo accordingly) or upload an image directly to Sigma’s site. “Fans want to be appreciated, and they want to be a part of your brand,” says Amber Mulle, Social Media Strategist for Sigma Beauty. “The more passionate your fans are, the more passionate they are about creating memorable photos.”

Final Thoughts

When it comes to UGC, it’s not just a question of who or what – it’s also how you use it. One of the biggest misconceptions is that UGC can only benefit social teams and digital platforms. That’s simply not the case. In reality, UGC can be a creative, cost-effective and rewarding way to enhance a variety of channels: your homepage, your product pages, your emails, microsites and so on. Your next move is to share what you’ve learned here, and to take action.

user-generated-content-contest


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Are You Stunting Your Business Growth

Primary Source https://www.addiganley.com/blog/are-you-stunting-your-biz-growth

You might think your business isn’t growing because you’re not attracting the right audience. Or, you might think it’s because you haven’t found the right collaborations.

Is the lack of systems in your business stunting your growth? Many people overlook systems in their business because it is the backend work or it is perceived as not an urgent task. When you don't have systems, you ARE your business. If you left for a month what would your business look like? Would it survive? Would it keep running?

 

But, have you ever thought that it could be your systems?

Many people overlook systems in their business because it is the backend work or it is perceived as not an urgent task.

When you don’t have systems, you ARE your business. This happens a lot in the online world.

 

What is a system?

A system is a set of processes, tasks, or actions that can run without you. It is a documented procedure which oftentimes is like an operations manual.

It is doing the same tasks over and over again the same way each time to get the desired result.

I am sure you’ve thought before, “If only I could clone myself!”

This is where a system comes into place.

Systems allow you to automate a specific part of your business, or even outsource it.

If you left for a month what would your business look like?

Would it survive?

Would it keep running?

Your business is built upon subsystems that you do every day that you may not even realize you are doing.

For example, writing content, replying to emails, taking on a new client. Even though each of these tasks is a small part of your business they all play a major role.

Struggling to get thru your to-do list every day? Its because you need to put systems in place in your business.

Systems play a key role in your business and are necessary to have no matter what stage you are in.

Here are some of the benefits of having systems in your business:

#1 Scalability – Systems give you the freedom to scale your business without having to trade more hours for dollars. You can scale your business without having to put in more work.

#2 Consistency – Having systems allows you to create consistency when it comes to tasks you complete every single day. This could be your onboarding process or even how you write your content.

#3 Save Time & Effort – When you create systems in your business you are ultimately saving time. You won’t have to figure out how to do a particular task because you have created a system that you can follow each time.

#4 Automate – It is crazy a number of tasks we can automate in our business, but hold back doing it. Trust me, I waited a long time because I always thought that I couldn’t automate anything. I can almost bet that right now there are things that you are manually doing that could be automated. For example, scheduling your social media content, or even your email marketing. Not only does automation help you save time, but it allows you to improve your business.

#5 Outsource – This is when you hire someone to do a task for you. It sounds simple, but it can be difficult to hand over work that you are used to doing in your business. The key is figuring out where you are wasting time on lower-end tasks and find a way to either outsource or stop doing it. Even outsourcing 1 task will free up your time so that you can focus on higher-end tasks in your business.

When you have systems in place you can save yourself the time of doing certain tasks that are now automated. Systems let you operate with more time and mental freedom.

You can use your time more effectively and productively.

What are some systems you can put in place in your business?

Is the lack of systems in your business stunting your growth? Many people overlook systems in their business because it is the backend work or it is perceived as not an urgent task. When you don't have systems, you ARE your business. If you left for a month what would your business look like? Would it survive? Would it keep running?

Content Creation – Writing new content is a lot of work but it is an essential part of your business. I can almost guarantee that you do the same tasks every single time you write new content. For example you:

  • Research & brainstorm
  • Outline the post
  • Write the post
  • Edit the post
  • Create graphics
  • Schedule it to go live
  • Share on social media

You get the point, right?

This is a repeatable process that you do over and over again. This is where a system would come into place.  Or, you could look at this list and begin to outsource some of the tasks to save yourself hours every single week.

Here are a couple more examples of where you could implement a system in your business:

  • Bookkeeping
  • Lead generation
  • Customer service
  • Writing content
  • Scheduling social media
  • Gaining new clients
  • Sales
  • Emails
  • New projects
  • Payroll
  • Hiring
  • Training

If you want your blog or business to succeed then you need to build a solid foundation with systems.

It’s time to stop working in your business and start working on your business. Having systems will allow you the freedom to grow and achieve your goals.

How Productive Are You?

Primary Source https://www.addiganley.com/blog/how-productive-are-you

Time is one of the only resources that everyone has the same amount of. How you use it will play a vital role in your productivity.

How productive are you? Time if one of the only resources that everyone has the same amount of. How you use it will play a vital role in your productivity. This is especially true for an entrepreneur who works from home and doesn’t have a structured schedule. You have the freedom to make your own hours and decide how you spend your time, but are you being productive with it?

This is especially true for an entrepreneur who works from home and doesn’t have a structured schedule. You have the freedom to make your own hours and decide how you spend your time, but are you being productive with it?

How you spend every hour working on your blog or business is very important.

On average I only work about 18-20 hours per week. This means I need to be productive with every single minute that I am working.

 

One of my main goals is to save as much time as possible so that I can complete everything I have planned. It is important that I don’t waste hours on lower-end tasks that aren’t helping me to grow my business.

Over the past year and a half, I’ve been able to get more done in half the amount of time.

Want to know how?

Through the magic of time tracking.

It sounds simple, but to be productive you have to be aware of how you are spending your time to start making changes.

Do you know how long it takes you to complete specific tasks in your business?

Is your business full of trivial activities that aren’t helping you reach your goals?

Mine was.

I used to waste so much time on lower-end tasks because I got stuck in this routine doing things that I thought I had to do. I didn’t realize how long it took me to complete certain tasks or how much time I actually wasted every single day.

I started my online journey blogging and realized that all I was doing was maintaining my site. I wasn’t working on the higher-end tasks that would allow me to reach my goals or grow my business.

All I would do was ballpark how many hours I spent working by checking the clock when I sat down and when I finished. I felt like I was being productive.

I didn’t know how long it took me to schedule my social media or write a new blog post. I would look at the clock and see that I was sitting at my computer for 3 hours.

I was clueless.

I was wasting a ridiculous amount of time on trivial activities that could have been automated or delegated.

This was when I started tracking my time.

I had never even considered tracking my time or figuring out what I was doing when I was working. I had a daily to-do list and monthly goals and that was it.

Without knowing how much time I spent on each task there wasn’t a way to see how productive I actually was. Or what I could spend less time on.

It’s like budgeting. You don’t know exactly how much money you are wasting on unnecessary items until you start tracking it. When you look at your bank statement and realize you are spending way too much on entertainment you start to make changes.

This same theory applies to your time.

Without knowing how much time is spent on each task how can you make improvements?

I started using Toggl in March of 2016. Toggl is a software that allows you to track your time.

All you have to do is type in what you are working on and then start the timer. Whenever you are done you stop it and restart it for your next task.

Using Toggl was an eye-opening experience.

It gave me the awareness I needed to see how I was spending my time and what changes I could make to be more productive.

At first, it was tough to see how many hours per week were wasted.

At that time, I felt like I was being very productive, but in reality, I was avoiding the important tasks and instead of filling my day with busy work.

How productive are you? Time if one of the only resources that everyone has the same amount of. How you use it will play a vital role in your productivity. This is especially true for an entrepreneur who works from home and doesn’t have a structured schedule. You have the freedom to make your own hours and decide how you spend your time, but are you being productive with it?

I was making the mistake of thinking that being busy or working a lot of hours meant that I was productive. Wrong!

I was trying to multitask and found that context switching was killing my productivity.

Toggl encouraged me to put my limited amount of time and energy to the best use. After seeing how and where I was spending my time I started making changes to be more effective.

Instead of switching between projects I now focus on one at a time. This has made a huge impact on my productivity and has led me to get the same amount of work done in half the amount of time.

Using Toggl has become a part of my routine. Every time I sit down at my computer I open the application and type in what I am working on to start tracking my time.

At the end of the week, Toggl will send me an email that shows the total time for each project. Seeing the exact amount of hours I spend on each task helps me to evaluate the process to see if I can…

  • Eliminate
  • Outsource
  • Automate

Tracking my time and becoming aware of how long certain tasks take has allowed me to be extremely productive. I encourage you to download Toggl and start tracking your time today.

Do you know how you are spending your time?

HOW TO CREATE PASSIVE INCOME IN YOUR BUSINESS

Primary Source https://www.addiganley.com/blog/create-passive-income-in-your-business

Most people are under the impression that passive income is completely passive, but it’s actually not.

othing is totally passively.

Do you want to create passive income in your business? Find out how easily you can setup a system for your blog or business to earn money on autopilot. Click over now to watch the video and download the FREE guide!

 

While you might not be doing the work to receive the money, or you might be doing little work to get it, there is still management involved.

So…. the question is how can YOU create passive income in your business?

In this video, I am going to walk you through 3 easy steps to get you started right now.

Enjoy!

Click here to watch the video directly on YouTube.

Key takeaways:

  • Example of what you can sell passively 

  • The key to earning passive income 

  • What you can do to grow your monthly recurring revenue

Don’t forget to grab your copy of The Affiliate Starter Guide

If you want to learn more about how to get started with passive income, download your FREE Affiliate Starter Guide now.

Do you want to create passive income in your business? Find out how easily you can setup a system for your blog or business to earn money on autopilot. Click over now to watch the video and download the FREE guide!

And, join my FREE Facebook group, Impactful Bosses.

This is your chance to network with over 1,000 other bloggers and entrepreneurs who are on this journey to create passive income alongside you. Click here to join Impactful Bosses now.